Philosophy

The Philosophy of the Business Administration Degree Programme is designed to prepare graduates and equip them with conceptual, analytical and technical decision-making skills that will help them to ask and answer fundamental questions concerning the role of business in society. Graduates of Industrial Relations and Human Resources Management are grounded in the philosophy of playing the role of disciplined, motivational, peaceful arbiters in our often chaotic industrial relations scene. The Marketing Degree Programme rests upon a philosophy of training the mind and intellect of students to identify, project, and promote the efficacy of the marketing concept in our national development. The Entrepreneurship Degree Programme is designed to prepare graduates and equip them with conceptual, analytical and technical decision-making skills that will help them to advance entreprenueres skills that will impact on the society in the area of employment generation. The Department intends to produce agents of change imbued with the Core Values of Covenant University. It strives to provide a dynamic learning environment, both internal and external, for imparting holistic education that inculcates professionalism, excellence, competitive business spirit, pro-active qualitative leadership to our students.